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Customer Relationship Management (CRM)

Organisations are facing increased competition to find, win and keep customers. Sales, marketing and customer retention is increasingly under the spotlight.

Customer Relationship Management (CRM) systems are being implemented to win the competitive fight.

With most ERP products, CRM is a bolt-on package which has to be integrated, and which has a different 'look and feel' - a costly and complex process.

Not with SAP Business One. CRM is an integrated sales force automation system which provides:

  Opportunity Management
  Pipeline Tracking
  Contact Management
  Customer Contact History

SAP Business One's CRM features have a look and feel consistent with all other Business One applications. Its drill down and navigation, reporting, scheduling reminders and workflow all operate as one.

Installing SAP Business One and its CRM capabilities is measured in weeks - not months. So the benefits become tangible very quickly, benefits such as:

  A coherent understanding of your customers - better service levels and an increased order beat rate.
  A structured view of your potential customers - more business and profitable growth
  Higher productivity from your sales force - reduced costs and increased sales
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